Adidas, Technology, The Futurecraft 4D

Kick Into The Future

Source: adidas

In April of 2017, adidas gathered a handful of guests in NYC to showcase the new technology of future sportswear, specifically on the foot.

Source:    adidas

Source: adidas

Not only is the material a benchmark to future footwear technology, but also the method of producing it. CARBON's collaboration with adidas is behind the birth of an over-engineered footwear called the Futurecraft 4D, made by 3D printing.

Source:    adidas

Source: adidas

CARBON used a procedure called Digital Light Synthesis, which they claimed will exclude time-consuming processes such as prototyping, and instead will dive right into the manufacturing based on athletic data. This means that the midsole will be ENTIRELY tuned to athletes needs.

Source:    Sneakersdirect

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